{"id":70444,"date":"2016-01-15T13:30:03","date_gmt":"2016-01-15T12:30:03","guid":{"rendered":"https:\/\/gastronomicament.cat\/un-logotip-diferenciara-les-finques-agraries-que-ofereixen-venda-directa"},"modified":"2016-01-15T13:30:03","modified_gmt":"2016-01-15T12:30:03","slug":"un-logotip-diferenciara-les-finques-agraries-que-ofereixen-venda-directa","status":"publish","type":"post","link":"https:\/\/gastronomicament.cat\/en\/un-logotip-diferenciara-les-finques-agraries-que-ofereixen-venda-directa","title":{"rendered":"Un logotip diferenciar\u00e0 les finques agr\u00e0ries que ofereixen venda directa"},"content":{"rendered":"<p>Les finques agr\u00e0ries de les Illes Balears que ofereixen venda directa ja tenen un logotip oficial per obrir nous canals de venda. Ahir, 14 de gener de 2015, es va presentar el logotip de venda directa de productes agroalimentaris, que s\u2019ha triat mitjan\u00e7ant un concurs organitzat per Serveis de Millora Agr\u00e0ria i Pesquera (SEMILLA), que ha guanyat Antoni Salom Cald\u00e9s.<\/p>\n<p>El logotip recorda un indicador de localitzaci\u00f3 que cont\u00e9 la imatge del producte que es comercialitza amb el seu nom i el de l\u2019explotaci\u00f3 agr\u00e0ria, i en el qual s\u2019explicita que es tracta d\u2019un punt de venda directa.<br \/>\nLa seva proposta ha estat la m\u00e9s ben valorada de les tretze presentades, de les quals cal destacar el seu alt nivell. Un jurat format pel vicepresident i la gerent de SEMILLA i dos funcionaris de la Direcci\u00f3 General d\u2019Agricultura i Ramaderia han fallat a favor d\u2019aquest dissenyador mallorqu\u00ed, que s\u2019end\u00fa un premi de 600 euros.<\/p>\n<blockquote><p>Es compleix aix\u00ed una demanda del sector que recull la Llei agr\u00e0ria<\/p><\/blockquote>\n<p>El r\u00e8gim de venda directa de productes agroalimentaris \u00e9s \u201cuna demanda del sector agrari que t\u00e9 com a objectiu potenciar la comercialitzaci\u00f3 i donar un valor afegit als productes\u201d dels agricultors i ramaders de les Illes Balears, que podran disposar d\u2019aquest distintiu diferenciador, tal com ha explicat el conseller\u00a0 de Medi Ambient, Agricultura i Pesca, Vicen\u00e7 Vidal. Alhora permet impulsar sistemes i canals de venda que \u201cescurcen la dist\u00e0ncia entre productors i consumidors\u201d, promou el consum d\u2019aliments frescos i identifica les produccions aliment\u00e0ries amb les explotacions agr\u00e0ries. La iniciativa est\u00e0 recollida en la llei agr\u00e0ria que la conselleria de Medi Ambient, Agricultura i Pesca ha de desenvolupar, incidint en aquells aspectes que beneficien els pagesos.<\/p>\n<p><a title=\"Usos memoria grafica i formats logotip venda directa illes balears\" href=\"http:\/\/gastronomicament.cat\/wp-content\/uploads\/2014\/05\/venda-directa-producte-explotacio-agraria-illes-balears.pdf\">Clicau aqu\u00ed per consultar els usos, la mem\u00f2ria gr\u00e0fica i els formats d&#8217;aquest logotip.<\/a><\/p>\n<p>A la foto: Toni Salom, autor del logo, Vicen\u00e7 Vidal, conseller de Medi Ambient, Agricultura i Pesca, Immaculada Munar, gerent de Semilla i Mateu Ginard, director general d&#8217;Agricultura i Ramaderia.<\/p>\n<p>&nbsp;<!--more--><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Es compleix aix\u00ed una demanda del sector que recull la Llei agr\u00e0ria.<\/p>\n","protected":false},"author":1,"featured_media":55258,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_swt_meta_header_display":false,"_swt_meta_footer_display":false,"_swt_meta_site_title_display":false,"_swt_meta_sticky_header":false,"_swt_meta_transparent_header":false,"footnotes":""},"categories":[1046],"tags":[],"coauthors":[],"class_list":["post-70444","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualitat-es-en"],"acf":{"gallery":null,"home_date":{"home_begin_date":null,"home_end_date":null}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Un logotip diferenciar\u00e0 finques agr\u00e0ries que ofereixen venda directa<\/title>\n<meta name=\"description\" content=\"Un logotip diferenciar\u00e0 les finques agr\u00e0ries que ofereixen venda 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